"Coconuts are considered one of the world 's most nourishing superfoods. They are rich in fibre, vitamins, and minerals, as well as the precious fat known as coconut oil. VegiDay Coconut Oil is cold pressed (never refined, deodorized or bleached!) from some of the finest coconuts grown in the world. Our coconuts are harvested at the peak of freshness and the creamy, white meat of the coconut is scooped out of the shell by hand by farm workers in a fair trade work environment. Coconut oil is so versatile it 's ideal as a medium-heat cooking oil and you can even use it to moisturize your skin and hair.